Advertising stand vs Roll up: Which one will attract customers' attention better?

Advertising is important for every business. What to choose — roll up or advertising stand? This question is asked by every company that has presented its offer at least once at a fair or exhibition. Today we will look at how advertising products influence attracting the attention of potential customers.

Roll up — what does such an advertisement look like?

Roll up advertising is a portable, light and easily foldable way to promote your company or product. It isone of the more popular choices among small and medium-sized enterprises. All this is due to the roll up price. they are lower than in the case of classic trade fair stands. Another advantage that distinguishes rollup-y is their availability in various dimensions. The most common ones include roll up 100 x 200, 150 x 200 and 60 x 200. Moreover, at Emtigo we offer not only a wide range of sizes, but above all the ability to choose the print and personalize it. Our printing house offers individual rollup designs, which include the logo and a clear company offer.

What are the characteristics of an advertising stand?

An advertising stand, unlike roll up advertising, is a more permanent solution. Textile stands combine the features of printed rollups and textile walls. Low weight, mobility and convenient format known from roll-ups, combined with the stable frame structure and print on the material known from the walls, guarantee excellent visibility at all industry events. Taking into account the price of roll ups and the cost of purchasing advertising stands, the former are definitely more advantageous. This is mainly due to the less complicated structure and fewer materials used. Additionally, custom-made roll-ups offer many more possibilities.

Roll up wall or advertising stand – what to choose?

Does a roll-up wall attract more attention than an advertising stand? There is no clear answer to this question, because each of these products is of high quality and is also intended to increase the brand's visibility. However, the choice between a stand and a roll-up banner depends on several factors. Both the double-sided and one-sided roll up are easy to carry and fold. This makes it ideal for small companies that are looking for reliable and effective advertising. An advertising stand, on the other hand, is a more durable solution that can not only be used for years, but can also be washed if necessary. Although, like classic roll-ups, it is quite light, its folding and unfolding method is slightly more demanding.

Both advertising stands and roll ups are products that effectively attract the attention of potential customers interested in the services or products offered by your company. The final choice depends on your budget, preferences and business needs. Whatever your choice, it is important to remember to ensure quality, attractiveness and clear information on your printed roll-up or stand. Emtigo's offer also includes other products that will be useful when equipping promotional stands, including: advertising flags.